Managemen enters into a longer collaboration with the large German Emma-Sleep. After a successful collaboration in the autumn of 2021 with Bakkertjes x Emma-Sleep, Managemen has been able to set up a longer-term collaboration with Emma-Sleep for 2022 and for several talents who fall exclusively under Managemen. All parties have the same vision and have decided to combine this in a strategy that creates great brand awareness.
Continued from autumn 2021
Last autumn, the Bakkertjes were allowed to show their followers how they dealt with the new Emma-Sleep line and what great content went around it. We have already started making awesome content here, which can now also be seen on the Bakkertjes channel. We opted for conversion-oriented campaign(s) that made use of Youtube shout-outs and Instagram feed posts/stories. This was a pleasant collaboration and we are pleased to announce that we will continue to work with Emma-Sleep in 2022.
Get an impression of the content of the Bakkertjes x Emma-Sleep of autumn 2021:
